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TRACE Creates "Indisputable Record" of Communication at Sarasota Memorial Hospital

Sarasota, Fla., February 4, 2008

Sarasota Memorial Hospital recently purchased TRACE communication event management system to track routine communication across the revenue cycle.

"One of our greatest revenue cycle challenges was verifying communication that occurred between the parties involved in the business aspects of patient care," said Ted Smith, director of Patient Financial Services. "With TRACE, we have an indisputable record of events that eliminates any ambiguity."

Located in Southwest Florida, Sarasota Memorial is an 806-bed facility and the area's only publicly owned and operated hospital. The hospital is listed in U.S. News & World Report's "50 Best Hospitals" issue and has earned Magnet's recognition for nursing excellence.

Sarasota Memorial purchased TRACE by The White Stone Group, Inc. to assist in denial management efforts, including attempts to prevent and overturn denied claims. With three technical components to capture electronic, fax and phone communication, TRACE indexes each record by patient and archives data for retrieval through a web-based tracking system.

Sarasota Memorial is implementing TRACE in all areas of the revenue cycle including care management, pre-registration, insurance verification, collections and billing. Staff use the records as evidence of communication that is critical to each patient's care.

"TRACE provides definitive confirmation of staff’s communications," said Smith. "With that assurance, we can improve quality and efficiency system-wide – between departments and with our off-site clinics and physician offices."



About The White Stone Group

The White Stone Group builds and delivers software solutions that improve the management of healthcare communication events. Nearly 400 hospitals are licensed to use the company's TRACE and OptiVox® products that automate managed care, administrative, and clinical communications for healthcare providers. Proven results include improved revenue cycle processes, greater management capabilities, and expedited patient throughput. For more information, visit TWSG.com.

Contact: Erin McCarty, (865)705-1622, Erin.McCarty@twsg.com

© 2010 The White Stone Group, Inc.